Magazine Cross-Platform Audience, 3 months to March 2020

Cross-Platform Audience is the number of Australians who have read or accessed individual magazine content via print, web or app, and includes access via Apple News.

In line with traditional digital measures all results are 4 week estimates rather than print currency ‘average issue readership’ (AIR). The print currency ‘AIR’ readership estimates for magazines are available to view in detail on the Roy Morgan website here.

Print
(4 weeks)
Digital
(4 weeks)
(incl. Apple News)
Total Cross-Platform Audience
(incl. Apple News)
Jan - Mar Jan - Mar Jan - Mar
2020 2020 2020
Publication Platforms ('000s) ('000s) ('000s)
(unweighted)   10,852 10,852 10,852
(Popn '000)   21,024 21,024 21,024
4X4 Australia 4X4 print, 4X4 app, WhichCar web 195 925 1,117
Australian Geographic Aust Geo print, AG app, AG web 554 287 732
Australian Gourmet Traveller Gourmet Traveller print, GT app, GT web 142 253 370
Belle Belle print, Homes to Love web 121 374 467
Better Homes & Gardens BH&G print, BH&G app, BH&G web 1,772 465 2,142
Country Style Country Style print, Homes to Love web 225 374 568
Elle Elle print, Elle app, Elle web 175 376 520
Empire Empire print, Now to Love web 39 2,737 2,756
Frankie Frankie print, Frankie web 374 67 424
Girlfriend Girlfriend print, Girlfriend web 90 57 137
Good Health Good Health print, Now to Love web 164 2,737 2,871
Harper's Bazaar Harper's print, Harper's web 227 346 507
Healthy Food Guide Healthy Food Guide print, HFG web 224 63 277
Home Beautiful Home Beaut. print, HB. app, HB web 219 79 227
House & Garden H&G print, Homes to Love web 386 374 756
Inside Out Inside Out print, Homes to Love web 73 374 447
Instyle Instyle print, Instyle web 141 122 262
Marie Claire Marie Claire print, MC app, MC web 343 178 517
Men's Health Men's Health print, MH app, MH web 142 203 279
Motor Motor print, Motor app, WhichCar web 86 945 1,011
National Geographic NatGeo print, Nat G. app, Nat G. web 932 901 1,639
New Idea New Idea print, NI app, NI web 1,481 1,261 2,497
NW NW print, NW app, Now to Love web 176 2,737 2,840
OK OK print, Now to Love web 126 2,737 2,802
Open Road Open Road print, O.R app, O.R web 883 94 927
Reader's Digest Reader's Digest print, Reader's D. web 408 282 685
Real Living Real Living print, Homes to Love web 75 374 428
Street Machine Street M. print, SM app, WhichCar web 223 945 1,113
Super Food Ideas Super Food Ideas print, SFI app, SFI web 520 83 603
Take 5 (weekly) Take 5 print, Now to Love web 725 2,737 3,264
Take 5 Bumper Monthly Take 5 Bumper print, Now to Love web 530 2,737 3,148
Taste.com.au Magazine Taste print, Taste app, Taste web 514 2,631 3,003
That's Life That's Life print, That's Life web 797 125 885
The Monthly The Monthly print, TM app, TM web 145 241 325
Time Magazine Time print, Time web 522 660 1,063
TV Week  TV Week print, Now to Love web 448 2,737 3,076
Unique Cars UC print, UC app, TradeUniqueCars web 133 175 297
Vogue Vogue print, Vog. app, Vog. web 373 231 545
Wheels Wheels print, Whl. app, WhichCar. web 133 925 995
Who Who print, Who app, Who web 398 586 902
Woman's Day WD print, WD app, Now to Love web 1,722 2,737 4,086
Women's Health Women's H .print, WH app, WH web 246 96 315
Women's Weekly AWW print, AWW app, Now to Love web 1,125 2,737 3,675

Note: 4 Week audience is 4 week readership for 7 day titles, Average Issue Readership is used for monthly & quarterly titles.