Magazine Cross-Platform Audience, 12 months to December 2018

Cross-Platform Audience is the number of Australians who have read or accessed individual magazine content via print, web or app.

Print
Digital
(web or app)
Total Cross-Platform Audience
(print, web or app)
Dec Dec Dec Dec Dec Dec
% change in
 Total Cross- Platform Audience
2017 2018 2017 2018 2017 2018
Publication Platforms ('000s) ('000s) ('000s) ('000s) ('000s) ('000s)
(unweighted)   50,139 50,853 50,139 50,853 50,139 50,853  
(Popn '000)   20,103 20,479 20,103 20,479 20,103 20,479  
4X4 Australia 4X4 print, 4X4 app, WhichCar web 143 149   365   499  
Australian Geographic Aust Geo print, AG app, AG web 543 620 210 235 719 824 14.7%
Australian Gourmet Traveller Gourmet Traveller print, GT app, GT web 174 170 215 261 369 409 10.7%
Belle Belle print, Homes to Love web 100 102 133 219 232 319 37.6%
Better Homes & Gardens BH&G print, BH&G app, BH&G web 1,707 1,566 312 347 1,889 1,801 -4.7%
Cosmopolitan Cosmo print, Cosmo app, Cosmo web 278 239 359 335 598 545 -8.8%
Elle Elle print, Elle app, Elle web 171 127 262 260 427 370 -13.3%
Frankie Frankie print, Frankie web 407 309 89 50 452 339 -25.0%
Girlfriend Girlfriend print, Girlfriend web 153 153 117 103 252 240 -4.7%
Good Health Good Health print, Now to Love web 240 286 887 1,058 1,111 1,313 18.2%
Harper's Bazaar Harper's print, Harper's web 111 146 206 206 310 340 9.7%
Healthy Food Guide Healthy Food Guide print, HFG web 143 246 138 128 273 355 30.0%
Home Beautiful Home Beaut. print, HB. app, HB web 312 342 75 119 380 447 17.6%
House & Garden H&G print, Homes to Love web 527 530 133 219 651 736 13.1%
Marie Claire Marie Claire print, MC app, MC web 260 268 135 96 376 348 -7.4%
Men's Fitness Men's Fitness print, Men's Fit web 124 113 168 95 279 202 -27.6%
Men's Health Men's Health print, MH app, MH web 382 312 154 180 498 476 -4.4%
Motor Motor print, Motor app, WhichCar web 154 122   360   465  
National Geographic NatGeo print, Nat G. app, Nat G. web 1,061 1,279 381 345 1,332 1,559 17.0%
New Idea* New Idea print, NI app, NI web 1,079 992 175 163 1,218 1,123 -7.8%
NW* NW print, NW app, Now to Love web 181 159 291 307 461 458 -0.7%
OK* OK print, Now to Love web 145 153 280 307 422 450 6.6%
Open Road Open Road print, O.R app, O.R web 1,051 1,012 61 71 1,081 1,043 -3.5%
Prevention Prevention print, Prevention web 96 87 34 35 116 118 1.7%
Reader's Digest Reader's Digest print, Reader's D. web 436 415 230 100 645 502 -22.2%
Real Living Real Living print, Homes to Love web 91 100 133 219 223 314 40.8%
Street Machine Street M. print, SM app, WhichCar web 254 238   362   567  
Super Food Ideas Super Food Ideas print, SFI app, SFI web 464 437 97 100 538 528 -1.9%
Take 5 (weekly)* Take 5 print, Now to Love web 495 497 280 307 733 777 6.0%
Taste.com.au Taste print, Taste app, Taste web 646 649 2,642 2,794 3,113 3,233 3.9%
That's Life* That's Life print, That's Life web 657 599 104 84 712 646 -9.3%
The Monthly The Monthly print, TM app, TM web 156 138 104 122 214 210 -1.9%
Time Magazine* Time print, Time web 344 306 171 152 495 444 -10.3%
TV Week* TV Week print, Now to Love web 433 378 280 307 696 669 -3.9%
Unique Cars UC print, UC app, TradeUniqueCars web 160 193 94 100 246 289 17.5%
Vogue Vogue print, Vog. app, Vog. web 355 397 206 237 505 601 19.0%
Wheels Wheels print, Whl. app, WhichCar. web 291 243   362   568  
Who* Who print, Who app, Who web 312 274 52 90 359 345 -3.9%
Woman's Day* WD print, WD app, Now to Love web 1,303 1,169 283 312 1,529 1,419 -7.2%
Women's Health Women's H .print, WH app, WH web 306 306 127 143 419 442 5.5%
Women's Weekly AWW print, AWW app, Now to Love web 1,494 1,570 887 1,064 2,293 2,496 8.9%
TOTAL Magazines ** TOTAL print, TOTAL app, TOTAL web 13,654 13,600 5,890 6,383 15,006 15,189 1.2%
Print is average issue readership; digital is website visitation and app usage in an average 4 weeks, except for weekly titles which are in an average 7 days (denoted by*). ** TOTAL Magazines includes all magazines, including those with no website.