Magazine Cross-Platform Audience, 12 months to March 2018

Cross-Platform Audience is the number of Australians who have read or accessed individual magazine content via print, web or app.

Print
Digital
(web or app)
Total Cross-Platform Audience
(print, web or app)
Mar Mar Mar Mar Mar Mar
% change in
 Total Cross- Platform Audience
2017 2018 2017 2018 2017 2018
Publication Platforms ('000s) ('000s) ('000s) ('000s) ('000s) ('000s)
(unweighted)
50,002 50,014 50,002 50,014 50,002 50,014
(Popn '000)
19,851 20,198 19,851 20,198 19,851 20,198
TOTAL Magazines**
13,669 13,631 6,077 6,099 15,052 15,007 -0.3%
4X4 Australia 4X4 print, 4X4 app, 4X4 web 149 141 124 130 252 259 2.8%
Australian Geographic Aust Geo print, AG app, AG web 585 532 259 205 786 703 -10.6%
Australian Gourmet Traveller Gourmet Traveller print, GT app, GT web 200 169 187 248 366 399 9.0%
Belle Belle print, Homes to Love web 97 96 116 142 213 238 11.7%
Better Homes & Gardens BH&G print, BH&G app, BH&G web 1,790 1,701 362 345 2,031 1,920 -5.5%
Cosmopolitan Cosmo print, Cosmo app, Cosmo web 278 267 251 402 501 625 24.8%
Donna Hay Donna Hay print, DH app, DH web 295 284 197 214 457 451 -1.3%
Elle Elle print, Elle app, Elle web 156 164 148 295 297 443 49.2%
Frankie Frankie print, Frankie web 365 364 67 65 399 399 0.0%
Girlfriend Girlfriend print, Girlfriend web 185 149 143 99 308 229 -25.6%
Good Health Good Health print, Now to Love web 222 241   872   1,099  
Harper's Bazaar Harper's print, Harper's web 134 116 98 229 225 339 50.7%
Healthy Food Guide Healthy Food Guide print, HFG web 140 153 123 142 252 289 14.7%
Home Beautiful Home Beaut. print, HB. app, HB web 314 305 71 95 371 394 6.2%
Homes+ Homes+ print, Homes to Love web 112 91 116 142 228 233 2.2%
House & Garden H&G print, Homes to Love web 577 535 116 142 689 670 -2.8%
Marie Claire Marie Claire print, MC app, MC web 301 255 149 124 432 362 -16.2%
Men's Fitness Men's Fitness print, Men's Fit web 147 122 80 174 208 283 36.1%
Men's Health Men's Health print, MH app, MH web 355 377 164 164 503 499 -0.8%
Mother & Baby Mother & Baby print, Now to Love web 70 51   872   918  
Motor Motor print, Motor app, Motor web 145 153 78 76 212 224 5.7%
National Geographic NatGeo print, Nat G. app, Nat G. web 1,082 1,096 362 366 1,370 1,358 -0.9%
New Idea* New Idea print, NI app, NI web 1,148 1,052 224 181 1,325 1,187 -10.4%
NW* NW print, NW app, Now to Love web 152 180 333 288 471 455 -3.4%
OK* OK print, Now to Love web 187 158 333 276 510 428 -16.1%
Open Road Open Road print, O.R app, O.R web 1,082 1,032 77 66 1,118 1,065 -4.7%
Reader's Digest Reader's Digest print, Reader's D. web 504 398 338 164 816 546 -33.1%
Real Living Real Living print, Homes to Love web 96 86 116 142 212 228 7.5%
Recipes+ Recipes+ print, Rec app,Food to Love web 424 481 360 184 752 650 -13.6%
Street Machine Street M. print, SM app, SM web 231 257 86 98 298 336 12.8%
Super Food Ideas Super Food Ideas print, SFI app, SFI web 460 467 113 85 535 537 0.4%
Take 5* Take 5 print, Now to Love web 505 498 333 276 795 732 -7.9%
Taste.com.au Taste print, Taste app, Taste web 597 655 3,009 2,649 3,408 3,101 -9.0%
That's Life* That's Life print, That's Life web 686 632 107 108 743 690 -7.1%
The Monthly The Monthly print, TM app, TM web 156 158 148 119 270 215 -20.4%
Time Magazine* Time print, Time web 340 331 328 142 648 455 -29.8%
TV Week* TV Week print, Now to Love web 461 413   276   676  
Unique Cars UC print, UC app, TradeUniqueCars web 183 165 83 96 252 254 0.8%
Vogue Vogue print, Vog. app, Vog. web 338 346 311 225 624 516 -17.3%
Wheels Wheels print, Whl. app, Whl. web 240 299 113 115 328 399 21.6%
Who* Who print, Who app, Who web 323 306 41 73 360 370 2.8%
Woman's Day* WD print, WD app, Now to Love web 1,304 1,290 341 278 1,576 1,516 -3.8%
Women's Health Women's H .print, WH app, WH web 320 294 164 135 469 416 -11.3%
Women's Health & Fitness Women's Health & F. print, WH&F web 138 143 107 104 239 243 1.7%
Women's Weekly AWW print, AWW app, Now to Love web 1,555 1,481 926 873 2,368 2,252 -4.9%

Print is average issue readership; digital is website visitation and app usage in an average 4 weeks, except for weekly titles which are in an average 7 days (denoted by*).

** TOTAL Magazines includes all magazines, including those with no website.