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Optus subscriber growth powered by EPL coverage

Optus subscriber growth powered by EPL coverage

Source: Roy Morgan Single Source. April 2014 – March 2015, n = 15,913 Australians 14+ including 1,161 who almost always or occasionally watch English Premier League on TV and April 2017 – March 2018, n = 15,067 Australians 14+ including 1,122 who almost always or occasionally watch English Premier League on TV.
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Roy Morgan Net Trust Score

Roy Morgan Net Trust Score (NTS)

“Always look on the bright side of life,” sang Monty Python. But when it comes to national and global brands that may have been bad advice. A new survey on which brands Australians trust and distrust reveals that ‘looking for the silver lining’ or ‘focusing on the positive’ may have taken us down a yellow brick road of delusion.
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Cheap and fast NBN service attracts broadband switchers

Source: Roy Morgan Single Source (Australia) 6 months to September 2016, n=3,431 and 6 months to September 2017, n = 3,728. Base: Australians 14+, decision makers with a fixed broadband connection.
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Mobile phone competition heats up in Sydney CBD

Mobile phone competition heats up in Sydney CBD

1. Australians 14+ 2. Respondents may have more than one phone, with more than one provider Source: Roy Morgan Single Source. May to October 2016, n= 23,141; May to October 2017, n= 23,322, Sydney CBD, May to October 2016, n=443; May to October 2017, n=426. Note 0.6% of Australians 14+ and 1.0% of Sydney CBD Workers can't say their service provider.
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Telstra Launches New Mobile Brand Beyond Discover - October 2017

‘Belong’ launch set to shake up mobile category

Source: Roy Morgan Single Source, March to August 2017, sample =212 Australians aged 14+ with a Belong broadband service. Numbers sum to over 100% due to some customers having multiple mobile phones.
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Top Travel Sites

Australia - March 2018 Website visitors 14+
  • tripadvisor

    3,192,000
  • Qantas

    2,872,000
  • Booking.com

    2,778,000
  • Jetstar

    1,872,000
  • Virgin Australia

    1,695,000

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Quote While we use Roy Morgan to uncover and track travel trends, a key benefit is the ability to match a range of specific behaviours or perceptions across different target audience segments  Quote

— Australian Tourism Authority —

Top sites via Mobile or Tablet

Australia - March 2018 Australians 14+
  • Google Search

    13,784,000
  • Facebook

    13,288,000
  • YouTube

    10,655,000
  • Google Maps

    8,827,000
  • eBay

    5,403,000

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